New Deal of the Mind has become The Creative Society
Since founder and CEO Martin Bright wrote the article that kick-started our work, the concept of a New Deal of the Mind has provided a mutually rewarding service in which creative organisations and businesses have directly benefitted from the creation of over 1000 sustainable jobs for young people.
As our work has evolved however, we’ve had to evolve with it, and now need a new way to better reflect the positive outcomes that we as New Deal of the Mind have helped to shape.
We are therefore evolving our brand to become known as The Creative Society with a mission to build and support the creative economy.
Look out for changes across our social media sites – coming very soon.

We have an exciting announcement to make! New Deal of the Mind has officially become The Creative Society.
Since founder and CEO Martin Bright wrote the article that kick-started our work, the concept of a New Deal of the Mind has provided a mutually rewarding service in which creative organisations and businesses have directly benefitted from the creation of over 1000 sustainable jobs for young people.
As our work has evolved however, we’ve had to evolve with it, and now need a new way to better reflect the positive outcomes that we as New Deal of the Mind have helped to shape.
We are therefore evolving our brand to become known as The Creative Society, with a mission to build and support the creative economy.
We’d like to take this opportunity to thank all our partners old and new for joining us in our work and helping us build The Creative Society. Everything we’ve achieved has been in tandem with you.
We are still inspired by the pioneering arts work programmes of FDR’s 1930s New Deal, and we look forward to continuing our core mission to help young people into jobs in the creative and cultural industries as The Creative Society.
We’d love to know what you think of our evolution. Our social media links will be changing to @CreativeSoc and facebook.com/creativesoc. Come and say hello to us there.
Along with the cultish leanings of our name (“is that a mental health charity, or a sect?” runs the oft-repeated retort to “I work for New Deal of the Mind”) – and tendency to describe ourselves as Arts Activists – you could be forgiven for thinking that here was a niche millennial group prophesying the online end of days. Fortunately, that would be wrong. This post is an update on what the Digital Domesday Project is, and what has been achieved so far under its banner.
The Digital Domesday project is a national initiative to create employment opportunities in arts and heritage organisations. These opportunities place an emphasis on digitising cultural archives, creating new oral histories and producing artistic responses to our cultural heritage. It’s work creation with a cultural legacy.


Some commentators are finding comfort in the fact that the latest unemployment figures did not break through the 2.5 million barrier. Others that the levelling out of the number of those seeking work hints at recovery in the economy. Lord Mandelson managed to find cheer in the fact that unemployment among the young had not yet reached a million. It was only 943,000.
Empty shop space: space for creative economic growth?
It was encouraging to see the government last week address the issue of empty shop space. Across Britain great swathes of valuable high street acreage currently lie fallow as more and more shops, large and small alike, close their doors for the final time. How is this space to be used constructively?
Budget 2009: New Deal of the Mind Press Release
The 2009 Budget Is Nothing Short of A New Deal of the Mind
New Deal of the Mind welcomes the measures laid out by the Chancellor in today’s Budget to help boost innovation and tackle unemployment. Since its inception earlier this year, the New Deal of the Mind coalition (NDotM) has argued that we must act now or risk losing a generation of young people to the recession. (more…)