New Deal of the Mind has become The Creative Society
Since founder and CEO Martin Bright wrote the article that kick-started our work, the concept of a New Deal of the Mind has provided a mutually rewarding service in which creative organisations and businesses have directly benefitted from the creation of over 1000 sustainable jobs for young people.
As our work has evolved however, we’ve had to evolve with it, and now need a new way to better reflect the positive outcomes that we as New Deal of the Mind have helped to shape.
We are therefore evolving our brand to become known as The Creative Society with a mission to build and support the creative economy.
Look out for changes across our social media sites – coming very soon.

It’s no good pretending, autumn is well and truly here so look out your laggies.
Gone are the cool people chilling on the terrace of a summer evening, silenced the squeals of small children running among the fountains here at Somerset House but we have much good news to share to bring sunshine into your lives regardless of the weather outside.
The most exciting news is that the coalition government has announced the reintroduction of the Enterprise Allowance Scheme to help people start their own businesses. This is something we’ve been campaigning for and while it’s not perfect, it’s a great start and we hope will provide practical and financial support to budding entrepreneurs. Interestingly, there’s been a record number of business start-ups since the recession and we think this may be a sign of things to come. Watch this space.
Our MD, Karen Freyer, spoke recently at a national conference on the government’s new Work Programme which will have a major impact on the way government commissions welfare to work services and how they’re delivered through what’s called a Prime Provider model. In fact, NDotM is in the running to become a Prime Provider of welfare to work services, drawing on our experience and knowledge of the arts and cultural sector. We’d be really interested in hearing from potential partners who share our enthusiasm for shaping the welfare to work programme that will replace the Future Jobs Fund next year. (more…)
We’ve just come back from the Conservative Party conference in Birmingham and, although slightly exhausted, are very pleased by Iain Duncan Smith’s announcement that he’s reviving the 1980s Enterprise Allowance Scheme. This is something we’ve been advocating for over a year now and are delighted the Work and Pensions Secretary has taken up our ideas.
The detail of the scheme is still unclear but Mr Duncan Smith has promised that the long-term unemployed would receive financial support and expert advice worth up to £2,000 to transform a bright idea into a small business.
The proposed EAS will be targeted at people who have been out of work for more than six months in parts of the country hit most heavily by the recession.
Barbara Gunnell, NDotM’s Head of Research, welcomes the news but asks the Government to reconsider its requirement that only those who have been unemployed for six months or longer benefit from the scheme. “Evidence from the original EAS suggests that the longer you remained unemployed, the less successful the business was. That’s why the National Audit Office recommended a reduction in the duration of unemployment to only eight weeks to those who qualified in 1987.”